{"id":8599,"date":"2021-06-01T19:06:22","date_gmt":"2021-06-01T19:06:22","guid":{"rendered":"https:\/\/www.growform.co\/wie-man-mit-growform-google-ads-conversions-ausloest\/"},"modified":"2023-05-17T08:34:26","modified_gmt":"2023-05-17T08:34:26","slug":"wie-man-mit-growform-google-ads-conversions-ausloest","status":"publish","type":"post","link":"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/","title":{"rendered":"Wie man mit Growform Google Ads Conversions ausl\u00f6st"},"content":{"rendered":"<p>Wenn Sie m&#xF6;chten, dass auf Ihrem Google Ads-Dashboard Conversions angezeigt werden, wenn Nutzer Ihr Formular abschicken, sind Sie hier genau richtig.<\/p>\n\n<p class=\"has-text-color has-background has-very-light-gray-color has-luminous-vivid-orange-background-color\">Bevor Sie beginnen, m&#xFC;ssen Sie einen Google Tag Manager-Container einrichten und ihn zu Growform hinzuf&#xFC;gen. Tun Sie das zuerst, <a href=\"https:\/\/www.growform.co\/de\/so-richten-sie-google-tag-manager-ein\/\" target=\"_blank\" rel=\"noreferrer noopener\">\n  <strong>hier<\/strong>\n<\/a>.<\/p>\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1 \"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/#1_%E2%80%93_Erstellen_Sie_eine_Umwandlung_in_Google_Ads\">1 &#x2013; Erstellen Sie eine Umwandlung in Google Ads<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/#2_%E2%80%93_Holen_Sie_sich_die_Conversion-Details_von_Google_Ads\">2 &#x2013; Holen Sie sich die Conversion-Details von Google Ads<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/#3_%E2%80%93_Erstellen_Sie_das_Tag_in_Google_Tag_Manager\">3 &#x2013; Erstellen Sie das Tag in Google Tag Manager<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/#4_%E2%80%93_Veroeffentlichen_Sie_Ihren_Tag-Container\">4 &#x2013; Ver&#xF6;ffentlichen Sie Ihren Tag-Container<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/#Eine_kurze_Anmerkung_zum_Conversion_Linker\">Eine kurze Anmerkung zum Conversion Linker<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E2%80%93_Erstellen_Sie_eine_Umwandlung_in_Google_Ads\"><\/span>1 &#x2013; Erstellen Sie eine Umwandlung in Google Ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>Loggen Sie sich zun&#xE4;chst bei Google Ads ein und klicken Sie in der oberen Symbolleiste auf &#x201E;Tools&#x201C; und navigieren Sie dann zu &#x201E;Conversions&#x201C;.<\/p>\n\n<p>Von hier aus k&#xF6;nnen Sie eine neue Konvertierung erstellen.<\/p>\n\n<p>Geben Sie die Umrechnungsdetails ein (z. B. Name und Wert der Umrechnung) und klicken Sie auf &#x201E;Weiter&#x201C;.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E2%80%93_Holen_Sie_sich_die_Conversion-Details_von_Google_Ads\"><\/span>2 &#x2013; Holen Sie sich die Conversion-Details von Google Ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>Sobald Sie Ihre Conversion in Google Ads erstellt haben, w&#xE4;hlen Sie unter &#x201E;W&#xE4;hlen Sie aus, wie Sie Ihr Tag installieren m&#xF6;chten&#x201C; die Option<strong>&#x201E;<\/strong> <strong>Google Tag Manager<\/strong><strong>verwenden<\/strong> &#x201E;:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3-1024x515.png\" alt=\"\" class=\"wp-image-4569\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3-1024x515.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3-300x151.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3-768x386.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3-1536x772.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-3.png 1572w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>Notieren Sie sich nun die <strong>Conversion-ID<\/strong> und das <strong>Conversion-Label<\/strong>, da wir diese beim Erstellen des Tags im Google Tag Manager ben&#xF6;tigen:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"506\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-1024x506.png\" alt=\"\" class=\"wp-image-4571\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-1024x506.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-300x148.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-768x379.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-1536x759.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-5-2048x1011.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%E2%80%93_Erstellen_Sie_das_Tag_in_Google_Tag_Manager\"><\/span>3 &#x2013; Erstellen Sie das Tag in Google Tag Manager<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p><a href=\"https:\/\/tagmanager.google.com\/\">&#xD6;ffnen Sie den Google Tag Manager<\/a> und klicken Sie auf &#x201E;Neues Tag&#x201C;:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-1024x475.png\" alt=\"\" class=\"wp-image-4572\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-1024x475.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-300x139.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-768x356.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-1536x713.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-6-2048x951.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p><\/p>\n\n<p>F&#xFC;gen Sie dann einen Namen f&#xFC;r Ihren Tag hinzu und klicken Sie auf das Feld &#x201E;Tag-Konfiguration&#x201C;:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-1024x515.png\" alt=\"\" class=\"wp-image-4582\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-1024x515.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-300x151.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-768x386.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-1536x773.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-15-2048x1030.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>W&#xE4;hlen Sie nun<a href=\"https:\/\/www.growform.co\/de\/wie-man-google-ads-conversions-mit-unbounce-im-jahr-2023-verfolgt\/\">&#x201E;Google Ads Conversion Tracking<\/a>&#x201C; aus der langen Liste:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-1024x463.png\" alt=\"\" class=\"wp-image-4573\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-1024x463.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-300x136.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-768x348.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-1536x695.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-7-2048x927.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>Wenn Sie das Tag bearbeiten, geben Sie die <strong>Konvertierungs-ID<\/strong> und die <strong>Konvertierungsbezeichnung<\/strong> ein, die Sie in Schritt 2 erhalten haben:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"456\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-1024x456.png\" alt=\"\" class=\"wp-image-4574\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-1024x456.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-300x134.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-768x342.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-1536x685.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-8-2048x913.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>Klicken Sie dann auf das Feld &#x201E;Ausl&#xF6;sung&#x201C;, um einen Ausl&#xF6;ser auszuw&#xE4;hlen. W&#xE4;hlen Sie &#x201E;Alle Seiten&#x201C; und speichern Sie dann Ihre Markierung.<\/p>\n\n<p class=\"has-background has-luminous-vivid-amber-background-color\">Warum &#x201E;Alle Seiten&#x201C;? Im Moment ist dieser Tag-Container nur f&#xFC;r den Schritt &#x201E;Danke&#x201C; des Formulars implementiert. Wenn Sie ein erfahrener GTM-Benutzer sind oder Ihren Container ausbauen, werden Sie wahrscheinlich den Tag nur bei bestimmten Ereignissen ausl&#xF6;sen wollen.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%E2%80%93_Veroeffentlichen_Sie_Ihren_Tag-Container\"><\/span>4 &#x2013; Ver&#xF6;ffentlichen Sie Ihren Tag-Container<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>Zusammenfassend l&#xE4;sst sich sagen, dass wir Folgendes haben:<\/p>\n\n<ul class=\"wp-block-list\"><li>Eine Umwandlung in Google Ads erstellt<\/li><li>Kopieren Sie die Umwandlungs-ID und die Bezeichnung<\/li><li>Erstellen eines neuen Tags im Google Tag Manager mit diesen Details<\/li><li>Legen Sie den Tag so fest, dass er auf &#x201E;allen Seiten&#x201C; ausgel&#xF6;st wird (es gibt nur eine &#x201E;Seite&#x201C;, auf der dieser Tag-Container zu sehen sein wird &#x2013; der Schritt &#x201E;Danke&#x201C;).<\/li><\/ul>\n\n<p>Jetzt m&#xFC;ssen wir nur noch auf &#x201E;Abschicken&#x201C; klicken, um unseren ge&#xE4;nderten Container abzuschicken:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"598\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-1024x598.png\" alt=\"\" class=\"wp-image-4577\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-1024x598.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-300x175.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-768x448.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-1536x896.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-11-2048x1195.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>&#x2026; und dann &#x201E;Ver&#xF6;ffentlichen&#x201C;, um die &#xC4;nderungen zu ver&#xF6;ffentlichen:<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"572\" src=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-1024x572.png\" alt=\"\" class=\"wp-image-4580\" srcset=\"https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-1024x572.png 1024w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-300x168.png 300w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-768x429.png 768w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-1536x858.png 1536w, https:\/\/www.growform.co\/wp-content\/uploads\/2021\/06\/image-14-2048x1144.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n\n<p>Und das war&#x2019;s dann auch schon!  <\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Eine_kurze_Anmerkung_zum_Conversion_Linker\"><\/span>Eine kurze Anmerkung zum Conversion Linker<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>Google hat k&#xFC;rzlich ein neues Tag namens &#x201E;conversion linker&#x201C; hinzugef&#xFC;gt, das auf allen Seiten Ihres Containers abgefeuert werden sollte, um optimale Ergebnisse zu erzielen.<br><br>Dazu k&#xF6;nnen Sie ein neues Tag in Google Analytics erstellen (wie wir es oben getan haben), aber das <strong>Conversion Linker<\/strong> Tag auf <strong>allen Seiten<\/strong> abfeuern. Einfach!<\/p>\n\n<p style=\"background-color:#fff3d3\" class=\"has-text-color has-background has-very-dark-gray-color\">M&#xFC;ssen Sie etwas Gescheiteres verfolgen? Unser Support-Team hilft Ihnen gerne bei Fragen zum Custom Tracking &#x2013; sprechen Sie mit uns im Live-Chat!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wenn Sie m&#xF6;chten, dass auf Ihrem Google Ads-Dashboard Conversions angezeigt werden, wenn Nutzer Ihr Formular abschicken, sind Sie hier genau richtig. Bevor Sie beginnen, m&#xFC;ssen Sie einen Google Tag Manager-Container einrichten und ihn zu Growform hinzuf&#xFC;gen. Tun Sie das zuerst, hier . 1 &#x2013; Erstellen Sie eine Umwandlung in Google Ads Loggen Sie sich zun&#xE4;chst&#x2026;<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[75],"tags":[],"class_list":["post-8599","post","type-post","status-publish","format-standard","hentry","category-verwendung-von-growform"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wie man mit Growform Google Ads Conversions ausl\u00f6st - Growform Multi Step Form Builder<\/title>\n<meta name=\"description\" content=\"Build beautiful, responsive multi-step forms that convert up to 2x better than regular forms. No developer required.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.growform.co\/de\/wie-man-mit-growform-google-ads-conversions-ausloest\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wie man mit Growform Google Ads Conversions ausl\u00f6st - Growform Multi Step Form Builder\" \/>\n<meta property=\"og:description\" content=\"Build beautiful, responsive multi-step forms that convert up to 2x better than regular forms. 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