Open alerts and integrations
Open the settings of your form, choose “Alerts & integrations” and add an email alert.
Feature
Form notifications
Growform emails you each new lead, with a subject and body you write yourself. Your sales team can pick up the phone while the lead still has the quote request in mind.
What are form notifications?
Form notifications are messages that tell you a form has been submitted. In Growform they are email alerts, and each alert carries the lead's answers to the recipients you choose. A roofing company can send every new quote request to the office inbox and to the estimator who will make the call.
A form can have up to 10 email alerts, so the lead notification that sales receives can differ from the one sent to operations.
What can you change in form email notifications?
Form email notifications in Growform let you set the recipients, the subject, the body and the sender of each alert.
- Each alert accepts up to 30 recipients, and every recipient confirms their address once through a verification link.
- The subject and body are yours to write, and typing @ inserts an answer from the form, “All fields” or “Form name”.
- The sender name, the From address and the Reply-to address can each be set.
- Alerts can be sent from your own domain once you have published the DKIM record for it that your account settings provide.
Can you receive notifications by SMS or in other apps?
Growform sends notifications by email only, and SMS and other channels are reached through Zapier. A Zap can turn each new lead into a text message, and Zapier connects Growform to 7,000+ apps. Webhooks cover the case where your own system should raise the alert.
Which leads trigger an email alert?
Every submitted lead triggers your alerts unless you decide otherwise. With lead disqualification set up, the option “Prevent disqualified leads being sent to Zapier, webhooks and email” keeps poor-fit leads out of your inbox. When you do let them through, the alert includes the reasons each lead was disqualified.
How to set up an email alert in Growform
Add and verify recipients
Enter up to 30 email addresses. Each recipient clicks the verification link they receive before alerts are delivered to them.
Write the subject and body
Type @ to insert answers, so the subject can show the service and ZIP code the lead entered.
Set the sender details
Choose the sender name, the From address and the Reply-to address, then save and submit a test lead.
How email alerts improve your speed to lead
- Your team hears about each lead without checking a dashboard.
The alert goes to every verified recipient, so the lead reaches the inbox your team already watches.
- The subject line tells the caller what to expect.
Answers inserted with @ put the service, budget or location in view before the email is opened.
- Each team receives the version it needs.
Separate alerts let sales receive the contact details while operations receives the details of the job.
- Alerts stay limited to leads worth a call.
Disqualified leads can be held back from email, so an alert always means a lead that passed your rules.
Which plans include email alerts?
Email alerts with your own subject, recipients and sender details are available from the Basic plan upward.
- Basic
- Yes
- Professional
- Yes
- Scale
- Yes
- Custom
- Yes
Frequently asked questions
Can the lead receive a confirmation email?
Yes, through Zapier. Add an email action to a Zap, and the lead receives your confirmation as soon as they submit the form.
What does a new recipient have to do?
Each recipient clicks a verification link once. Alerts are delivered to that address from then on.
How many alerts can one form have?
A form can have up to 10 email alerts, and each alert can have up to 30 recipients.
Can alerts come from my own email domain?
Yes. Add the domain in your account settings and publish the DKIM record shown there. Your alerts can then use a From address on that domain.
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