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The Customer Factor form builder

Create and manage customers and prospects with The Customer Factor integration.

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The Customer Factor form builder

Trusted by lead gen teams and agencies

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Collect data with Growform, store it in The Customer Factor

This integration allows you to automatically create new customers or prospects in The Customer Factor when a new form submission is received.

For the team on the receiving end, that means every submission becomes a task, ticket or record in The Customer Factor with the details already filled in, so nothing gets lost between the form and the work. Multi-step forms make it easy to ask for exactly the information you need, and conditional logic keeps the form short for the person filling it in.

Collect up to 2x more leads and send them straight to The Customer Factor

Growform makes it easy to build multi-step forms that get more leads.

We’ve taken years of experience in conversion rate optimization and landing page best practice and distilled it into an easy-to-use form builder.

Every submission is sent to The Customer Factor automatically, safely and securely.

Screenshot of The Customer Factor and the Growform form builder

A The Customer Factor form that looks like your brand

Don’t settle for “yet another The Customer Factor form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.

A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.

If you’re not sure where to start, there’s a template for pretty much every industry!

Available actions

Here are a few things a Growform submission can do in The Customer Factor:

  • Create Customer

    Creates a new customer in The Customer Factor when a new form is submitted in Growform.

  • Create Job or Invoice

    Creates a new job or invoice in The Customer Factor when a new form is submitted in Growform.

  • Create Prospect

    Creates a new prospect in The Customer Factor when a new form is submitted in Growform.

  • Create Estimate

    Creates a new estimate in The Customer Factor when a new form is submitted in Growform.

  • Create Payment

    Creates a new payment in The Customer Factor when a new form is submitted in Growform.

How does it work?

The Customer Factor is a great tool for managing customer relationships. Growform handles the form itself — multi-step, branded and built to convert — and passes every submission to The Customer Factor automatically.

How it works: build the form in Growform, connect it to The Customer Factor in a few clicks, and every submission lands in The Customer Factor automatically.

  1. Step 1: Have a The Customer Factor account ready

    You’ll need a The Customer Factor account to receive the leads. If you already use The Customer Factor, you’re set.

  2. Step 2: Create a form with Growform

    Next, create a free Growform account and build your first form — start from a template or from scratch.

  3. Step 3: Connect Growform to The Customer Factor

    Now you’ve got your form, connect it to The Customer Factor in a few clicks via Zapier — no code needed. Read the integration guide.
Can this be used to make single step and multi step The Customer Factor forms?

Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.

Is there any disadvantage to using Zapier to integrate Growform & The Customer Factor?

No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.

What can I build with this?

Growform can be used to build The Customer Factor contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!

How can I embed and share my form?

You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.

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Build forms that send every lead to The Customer Factor. 14-day free trial, no credit card required.

Start free trial Read the integration guide