Intercom form builder
Manage leads with our Intercom integration – create, update and tag users in seconds.
Trusted by lead gen teams and agencies
Better support forms for Intercom
When a new form submission is received, the integration can do a variety of tasks, including creating or updating a user, adding or removing a tag on a lead, and much more.
For the team on the receiving end, that means every submission becomes a task, ticket or record in Intercom with the details already filled in, so nothing gets lost between the form and the work. Multi-step forms make it easy to ask for exactly the information you need, and conditional logic keeps the form short for the person filling it in.
Collect up to 2x more leads and send them straight to Intercom
Growform makes it easy to build multi-step forms that get more leads.
We’ve taken years of experience in conversion rate optimization and landing page best practice and distilled it into an easy-to-use form builder.
Every submission is sent to Intercom automatically, safely and securely.
A Intercom form that looks like your brand
Don’t settle for “yet another Intercom form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.
A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.
If you’re not sure where to start, there’s a template for pretty much every industry!
Available actions
Here are a few things a Growform submission can do in Intercom:
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Add Note
Creates a new note in Intercom for a lead when a form is submitted.
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Add/Remove Tag on Lead
Adds or removes a tag on a lead in Intercom based on form submission.
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Create/Update User
Creates or updates a user in Intercom based on form submission.
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Add Event
Adds an event to a lead in Intercom based on form submission.
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Find or Create Lead
Finds or creates a lead in Intercom based on form submission.
How does it work?
Intercom is a great tool for engaging users. Growform handles the form itself — multi-step, branded and built to convert — and passes every submission to Intercom automatically.
How it works: build the form in Growform, connect it to Intercom in a few clicks, and every submission lands in Intercom automatically.
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Step 1: Have a Intercom account ready
You’ll need a Intercom account to receive the leads. If you already use Intercom, you’re set. -
Step 2: Create a form with Growform
Next, create a free Growform account and build your first form — start from a template or from scratch. -
Step 3: Connect Growform to Intercom
Now you’ve got your form, connect it to Intercom in a few clicks via Zapier — no code needed. Read the integration guide.
- Can this be used to make single step and multi step Intercom forms?
Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.
- Is there any disadvantage to using Zapier to integrate Growform & Intercom?
No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.
- What can I build with this?
Growform can be used to build Intercom contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!
- How can I embed and share my form?
You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.
Start your free trial
Build forms that send every lead to Intercom. 14-day free trial, no credit card required.