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Growform Multi Step Form Builder
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Klaviyo form builder

Grow and manage your email list with our Klaviyo integration.

Klaviyo form builder

Trusted by lead gen teams and agencies

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Start Klaviyo workflows from every form submission

Our integration with Klaviyo takes things a step further by allowing you to automate your email marketing campaigns. With this integration, you can easily add subscribers to your Klaviyo list or update existing subscribers with the information collected from the form.

In practice, that means a form submission can start a Klaviyo workflow immediately: tag the contact, score the lead, trigger a sequence or alert the right person. Because Growform forms are multi-step, you can ask a qualifying question or two before the contact details without hurting conversion, and pass every answer into Klaviyo to drive the automation.

Collect up to 2x more leads and send them straight to Klaviyo

Growform makes it easy to build multi-step forms that get more leads.

We’ve taken years of experience in conversion rate optimization and landing page best practice and distilled it into an easy-to-use form builder.

Every submission is sent to Klaviyo automatically, safely and securely.

Screenshot of Klaviyo and the Growform form builder

A Klaviyo form that looks like your brand

Don’t settle for “yet another Klaviyo form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.

A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.

If you’re not sure where to start, there’s a template for pretty much every industry!

Available actions

Here are a few things a Growform submission can do in Klaviyo:

  • Add Subscriber

    Adds a new subscriber to your Klaviyo list.

  • Update Subscriber

    Updates an existing subscriber in your Klaviyo list.

  • Find a Subscriber

    Finds an existing subscriber in your Klaviyo list.

  • Create Event

    Creates a new event in your Klaviyo account.

  • API Request (Beta)

    Sends an API request to your Klaviyo account.

How does it work?

Klaviyo is a powerful tool for email marketing. Growform handles the form itself — multi-step, branded and built to convert — and passes every submission to Klaviyo automatically.

How it works: build the form in Growform, connect it to Klaviyo in a few clicks, and every submission lands in Klaviyo automatically.

  1. Step 1: Have a Klaviyo account ready

    You’ll need a Klaviyo account to receive the leads. If you already use Klaviyo, you’re set.
  2. Step 2: Create a form with Growform

    Next, create a free Growform account and build your first form — start from a template or from scratch.
  3. Step 3: Connect Growform to Klaviyo

    Now you’ve got your form, connect it to Klaviyo in a few clicks via Zapier — no code needed. Read the integration guide.
Can this be used to make single step and multi step Klaviyo forms?

Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.

Is there any disadvantage to using Zapier to integrate Growform & Klaviyo?

No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.

What can I build with this?

Growform can be used to build Klaviyo contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!

How can I embed and share my form?

You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.

Start your free trial

Build forms that send every lead to Klaviyo. 14-day free trial, no credit card required.