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Growform Multi Step Form Builder
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Salesforce form builder

Create and manage leads with our Salesforce integration.

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Salesforce form builder

Trusted by lead gen teams and agencies

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Send new leads straight into Salesforce

Growform’s Salesforce integration takes things to the next level. When a new form submission is received, the integration can automatically create a lead or add a lead to a campaign, saving you time and reducing the risk of human error.

For a sales team, that means every lead lands in Salesforce the moment it is submitted, with the answers from each step of the form attached, so reps can prioritize, assign and follow up without retyping anything. Multi-step forms typically collect more leads than a single long page, and conditional logic and hidden fields mean Salesforce receives clean, well-qualified records with campaign data intact.

Collect up to 2x more leads and send them straight to Salesforce

Growform makes it easy to build multi-step forms that get more leads.

We’ve taken years of experience in conversion rate optimization and landing page best practice and distilled it into an easy-to-use form builder.

Every submission is sent to Salesforce automatically, safely and securely.

Screenshot of Salesforce and the Growform form builder

A Salesforce form that looks like your brand

Don’t settle for “yet another Salesforce form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.

A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.

If you’re not sure where to start, there’s a template for pretty much every industry!

Available actions

Here are a few things a Growform submission can do in Salesforce:

  • Create Lead

    Adds a new lead to Salesforce when a new form submission is received.

  • Add Lead to Campaign

    Adds a lead to a Salesforce campaign when a new form submission is received.

  • Update Lead

    Updates an existing lead in Salesforce when a new form submission is received.

  • Find Record

    Searches for a specific record in Salesforce based on specified criteria when a new form submission is received.

  • Create Record

    Creates a new record in Salesforce when a new form submission is received.

How does it work?

Salesforce is a powerful tool for managing customer data and interactions. Growform handles the form itself — multi-step, branded and built to convert — and passes every submission to Salesforce automatically.

How it works: build the form in Growform, connect it to Salesforce in a few clicks, and every submission lands in Salesforce automatically.

  1. Step 1: Have a Salesforce account ready

    You’ll need a Salesforce account to receive the leads. If you already use Salesforce, you’re set.

  2. Step 2: Create a form with Growform

    Next, create a free Growform account and build your first form — start from a template or from scratch.

  3. Step 3: Connect Growform to Salesforce

    Now you’ve got your form, connect it to Salesforce in a few clicks via Zapier — no code needed. Read the integration guide.
Can this be used to make single step and multi step Salesforce forms?

Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.

Is there any disadvantage to using Zapier to integrate Growform & Salesforce?

No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.

What can I build with this?

Growform can be used to build Salesforce contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!

How can I embed and share my form?

You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.

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Build forms that send every lead to Salesforce. 14-day free trial, no credit card required.

Start free trial Read the integration guide