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Marketo form builder

Effortlessly add and manage leads with our Marketo-integrated form builder.
Marketo form builder

Marketo and Growform: A Match Made in Form Heaven

Growform is an online form builder that allows you to create beautiful and customisable forms that look great on any device. Whether you need a single or multi-step form, Growform can help you build one that fits your brand. With Growform, you can easily collect information from your audience and use it to improve your marketing efforts.

If you use Marketo, you’ll be pleased to know that Growform integrates seamlessly with it. When someone submits a form through Growform, you can choose to add them to a Marketo list, create or update their lead information, and more. This integration makes it easy to manage your leads and keep your marketing efforts organised. With Growform and Marketo working together, you can focus on what you do best – growing your business.
Screenshot of Marketo and Growform form builder

Collect up to 2x more leads, and send them straight to Marketo

With Growform, it’s easy to build beautiful forms that get more leads. 

We’ve taken years of experience in conversion rate optimisation and landing page best practices, and distilled our learnings into this easy to use form builder.

And thanks to the Zapier integration, you can automatically send leads to Marketo safely and securely.

A Marketo form that looks like your brand

Don’t settle for “yet another Marketo form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.

A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.

If you’re not sure where to start, there’s a template for pretty much every industry!

Available actions

The sky’s the limit, but here are a few things you can do with your new Marketo form:

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Add Lead to List
Adds a new lead to a specified list in Marketo.
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Find Lead
Searches for a lead in Marketo based on specified criteria.
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Create or Update Lead
Creates a new lead or updates an existing lead in Marketo based on specified criteria.
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API Request (Beta)
Sends a custom API request to Marketo.
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Find or Create Lead
Searches for a lead in Marketo based on specified criteria, and creates a new lead if no match is found.

How does it work?

Marketo is a fantastic tool for managing marketing campaigns efficiently. However, for users who want to build advanced forms, it may be worth considering a specialist form builder.
The good news is you can now build forms in Growform and send leads over to Marketo via our trusted integration partner:
Sign up to Marketo

You’ll need a Marketo account, but we assume you already have one by now!

Create a form with Growform

Next, you’ll need to grab a free Growform account and create your first form.

Connect Growform to Marketo

Now you’ve got your form, integrate it with Marketo in just a few clicks via Zapier. Read the docs here.

Q: Can this be used to make single step and multi step Marketo forms?

A: Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.

Q: Is there any disadvantage to using Zapier to integrate Growform & Marketo?

A: No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.

Q: What can I build with this?

A: Growform can be used to build Marketo contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!

Q: How can I embed and share my form?

You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.

It all starts here...

Start creating beautiful forms that integrate with Marketo with a zero commitment free trial (no credit card required):