ActiveTrail form builder
Manage your contacts with ActiveTrail integration in our form builder.

Trusted by lead gen teams and agencies
Start ActiveTrail workflows from every form submission
If you’re looking for an easy way to integrate your forms with ActiveTrail, Growform has you covered. With our ActiveTrail integration, you can automatically create or update contacts, add contacts to groups, and more, all with just a few clicks. This powerful integration makes it easy to keep your contacts up-to-date and engaged, so you can focus on growing your business.
In practice, that means a form submission can start a ActiveTrail workflow immediately: tag the contact, score the lead, trigger a sequence or alert the right person. Because Growform forms are multi-step, you can ask a qualifying question or two before the contact details without hurting conversion, and pass every answer into ActiveTrail to drive the automation.
Collect up to 2x more leads and send them straight to ActiveTrail
Growform makes it easy to build multi-step forms that get more leads.
We’ve taken years of experience in conversion rate optimization and landing page best practice and distilled it into an easy-to-use form builder.
Every submission is sent to ActiveTrail automatically, safely and securely.
A ActiveTrail form that looks like your brand
Don’t settle for “yet another ActiveTrail form” – use advanced customization options like custom fonts, background images and color schemes to build a form that looks just like your brand.
A good form is more than just its appearance – it’s about the user experience. Growform ensures your forms are responsive, giving your customers an exceptional experience whether they’re on a desktop or on the go with their mobile device.
If you’re not sure where to start, there’s a template for pretty much every industry!
Available actions
Here are a few things a Growform submission can do in ActiveTrail:
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Create/Update Contact
Creates a new contact or updates an existing one in ActiveTrail.
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Add Contact to Group
Adds a new contact to a specific group in ActiveTrail.
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Remove Contact From Group
Removes a contact from a specific group in ActiveTrail.
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Send SMS Message
Sends an SMS message to a contact in ActiveTrail.
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Find Group
Finds a specific group in ActiveTrail.
How does it work?
ActiveTrail is great for email marketing. Growform handles the form itself — multi-step, branded and built to convert — and passes every submission to ActiveTrail automatically.
How it works: build the form in Growform, connect it to ActiveTrail in a few clicks, and every submission lands in ActiveTrail automatically.
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Step 1: Have a ActiveTrail account ready
You’ll need a ActiveTrail account to receive the leads. If you already use ActiveTrail, you’re set. -
Step 2: Create a form with Growform
Next, create a free Growform account and build your first form — start from a template or from scratch. -
Step 3: Connect Growform to ActiveTrail
Now you’ve got your form, connect it to ActiveTrail in a few clicks via Zapier — no code needed. Read the integration guide.
- Can this be used to make single step and multi step ActiveTrail forms?
Yes! Growform excels at creating multi-step lead generation forms, but is also a powerful tool to create single page or “one step” forms.
- Is there any disadvantage to using Zapier to integrate Growform & ActiveTrail?
No, using Zapier to integrate these systems is an industry best-practice. Millions of customers rely on Zapier to integrate systems, and it is widely considered a safe, secure and reliable way to deliver leads.
- What can I build with this?
Growform can be used to build ActiveTrail contact forms, quote forms, “wizard” style forms or simple one-page forms. You can even add conditional logic, prefilled fields or add hidden fields!
- How can I embed and share my form?
You’ll be provided with some simple embed code, which lets you embed your form anywhere you wish. The form embed code works with all major website building platforms, such as WordPress, Squarespace and Unbounce.
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Build forms that send every lead to ActiveTrail. 14-day free trial, no credit card required.




