Here’s Our Review of the Best Form Builders For WordPress Sites
Quick Summary
This article compares the top WordPress form builders, highlighting the key features, pricing, pros and cons, and user reviews of each to help you choose the best tool for your site. If you need basic contact forms or advanced functionality, this guide simplifies your decision. For more useful lead generation tools and tips, check the Growform blog.
Want to Build Responsive Forms for Your WordPress Website?
Building high-converting forms on WordPress shouldn’t mean slow plugins or rigid design. A great form builder loads fast, looks good, and integrates seamlessly into your existing tech stack.
Many tools promise it all but fall short when it comes to responsiveness or lead generation features. That’s why businesses turn to specialized tools built for performance, flexibility, and clean UX.
This Growform article reviews the top WordPress form builders that truly deliver, whether you’re optimizing for PPC or simply want more leads with less hassle.
Why Listen to Us?
We’ve helped hundreds of customers like Linear and Reach Web Assets capture and qualify leads using intuitive multi-step forms built with our simple drag-and-drop builder. Our users, including marketers, agencies, and lead gen experts, regularly embed responsive forms into their WordPress sites. This guide shares practical, tested recommendations based on real success across high-performing campaigns.
Why Use Form Builders for WordPress?
- Simple Form Building: Drag and drop tools let you create forms without writing any code. This speeds up the process and makes it more accessible for all users.
- Better User Experience: Responsive form layouts adjust to any screen size, making forms easier to complete on phones, tablets, and desktops.
- Interactive Features: Options like conditional logic and multi-step forms make user interactions more tailored and engaging.
- Easy Connections with Other Tools: You can connect forms to email platforms, customer management tools, and other services, making follow-ups and data tracking more efficient.
- Data Tracking and Insights: Many form builders include built-in reporting that shows how your forms are performing, helping you make informed changes to improve results.
Top 8 Form Builders for WordPress Websites
- Growform
- WPForms
- Gravity Forms
- Formidable Forms
- Ninja Forms
- Forminator Pro
- Jotform
- Fluent Forms
1. Growform
Growform is a no-code form builder built specifically for lead generation. It lets marketers, agencies, and service businesses create responsive multi-step forms that look good and convert well, without slowing down WordPress sites. Forms are fully customizable and easy to embed with just a few lines of HTML or a plugin.
Ready to get started? Here’s a detailed guide on How To Add A Growform Multi-Step Form To WordPress.
Key Features
- Drag and Drop Form Builder: Build complex, high-performing forms in minutes without writing a line of code.
- Multi-Step Forms with Logic: Increase conversions by guiding users through staged forms that adapt based on their answers.
- Customization and Styling: Match form appearance to your brand by choosing from over 15 customizable templates or add custom CSS.
- WordPress Ready Embeds: Add our forms to your WordPress site using HTML, script or iframe, no plugin required.
- Integrated Workflows: Automate lead capture by connecting with 300+ tools through Zapier, including CRMs and email platforms
- Real-Time Validation: Validate inputs like email addresses and phone numbers as users fill out the form.
- Flexible Templates: Start fast with over 100 templates or fully customize layouts, colors, and fonts to match your brand.
Pricing
- Basic Plan ($59/month): Includes 300 leads per month, single domain embedding, and essential features.
- Professional Plan ($99/month): Offers 1,000 leads per month, embedding on up to 5 domains, and priority support.
- Scale Plan ($199/month): Includes 3,000 leads, advanced marketing features, ad tracking, GTM integration.
- Custom Plan: Custom pricing tailored for businesses with specific requirements, offering features like unlimited domains and custom integrations.
Each plan comes with a 14-day free trial.
Pros
- Clean UI with no-code drag and drop builder
- Easy WordPress embed via plugin or HTML
- Fast, mobile-friendly forms that don’t slow sites
- Custom CSS gives full visual control
- Responsive support from a small, focused team
- Useful analytics and A/B testing tools
Cons
- Analytics and A/B testing features are still in development
2. WPForms
WPForms is an easy-to-use form builder designed for ease of use and flexibility. With over 2,000 templates and a drag-and-drop interface, it allows users to create various forms, including contact, payment, and survey forms, without coding. Its features cater to both beginners and advanced users, making form creation efficient and straightforward.
Key Features
- Pre-built Templates: Access a library of over 2,000 templates for various use cases.
- App Integrations: Connect to more than 8,000 tools through Zapier, plus native integrations with major CRMs and email platforms.
- Conditional Logic: Show or hide fields based on user inputs to create dynamic forms.
- Workflow Automation: Automate user registration, data routing, lead segmentation, and more.
Pricing
- Basic ($49.50/year): Supports one site with unlimited forms and submissions.
- Plus ($99.50/year): Adds marketing integrations for up to three sites.
- Pro ($199.50/year): Includes payment tools, analytics, and premium support for five sites.
- Elite ($299.50/year): Supports unlimited sites and includes CRM integrations, webhooks, and multisite features.
Pros
- Easy to use, even for beginners
- Thousands of templates available
- Supports advanced use cases without extra coding
- Scales well for both small and large sites
Cons
- Complex forms with many conditional fields may load slowly
- Limited visual design options without third-party tools
3. Gravity Forms
Gravity Forms is another WordPress form builder designed for advanced functionality. It offers a drag-and-drop interface, making form creation intuitive, while providing extensive features suitable for developers and businesses in need of more advanced form solutions.
Key Features
- Conditional Logic: Show or hide fields based on user inputs to create dynamic forms.
- Multi-Page Forms: Break long forms into manageable sections to enhance user experience.
- File Uploads: Allow users to submit documents or images directly through forms.
- Extensive Add-Ons: Integrate with various services like CRMs, email marketing platforms, and payment gateways.
Pricing
- Basic ($59/year) for one site with standard support
- Pro ($159/year) for up to three sites with payment and automation add-ons
- Elite ($259/year) for unlimited sites, priority support, and the full suite of advanced integrations.
Pros
- Extensive customization through add-ons and developer tools
- Reliable and stable, even for high-volume use
- Easy to set up and manage forms
- Integrates well with major CRMs and email platforms
Cons
- Styling customization often requires CSS
- Higher learning curve for more advanced setups
4. Formidable Forms
Formidable Forms is aimed at users who need more than just basic contact forms. With advanced data display tools, conditional logic, and strong integrations, it’s ideal for building form-powered applications, surveys, calculators, and more.
Key Features
- Advanced Form Actions: Automate notifications, display form data as charts or tables, and connect forms to front-end pages using Views.
- Payment Collection: Accept payments through Stripe, PayPal, Authorize.net, and WooCommerce with support for subscriptions and custom pricing.
- Calculated Fields: Build interactive calculators for quotes, pricing, or estimates using built-in math functions.
- Integrations and API: Connect to tools like Google Sheets, HubSpot, and Salesforce, or extend functionality with the Formidable API and webhooks.
Pricing
- Basic ($39.50/year) for one site.
- Plus ($99.50/year) for up to three sites.
- Business ($199.50/year) with calculators, surveys, and payment tools
- Elite ($299.50/year) for unlimited sites with CRM integrations, automation, and white labeling.
Pros
- Powerful data display features via Views
- Flexible styling and layout customization
- Works well for both simple and advanced forms
- Wide range of built-in templates
Cons
- Styling control may require custom CSS
- Some advanced features require detailed learning
5. Ninja Forms
The next form builder for WordPress on the list is Ninja Forms. It’s a flexible form builder for WordPress that caters to beginners and advanced users alike. With tools for submissions, payments, conditional logic, and CRM integration, it’s suited for a wide range of business needs.
Key Features
- Conditional Logic: Display fields based on user input (with add-on).
- Submission Management: View, edit, filter, and export form submissions directly from your WordPress dashboard.
- Customizable Templates: Start quickly with pre-built form templates.
- Extensive Add-Ons: Expand functionality with integrations for email marketing, CRM, and payment gateways
Pricing
- Core is free, with unlimited forms and submissions.
- Plus ($59.40/year) supports three sites and adds basic integrations.
- Pro ($119.40/year) supports 20 sites with CRM and payment features.
- Elite ($299.40/year) offers unlimited sites and includes all add-ons, advanced features, and early access to new tools.
Pros
- Core version is free and feature-rich
- Add-on pricing allows for flexible scaling
- Wide range of integrations with popular tools
- Easy to set up and use
Cons
- Add-ons can become expensive when purchased individually
- Some features are harder to find or configure without guidance
6. Forminator Pro
Forminator Pro is a modern WordPress form builder that supports everything from basic contact forms to advanced payment collection, quizzes, and e-signatures. Developed by WPMU DEV, it offers a generous free version and scalable paid plans, making it a strong choice for freelancers, agencies, and businesses managing multiple sites.
Key Features
- Payment Integration: Accept one-time or recurring payments via Stripe or PayPal.
- E-Signatures and PDFs: Let users sign forms and receive downloadable PDFs.
- Interactive Form Types: Add polls, quizzes, and conversational elements to boost engagement.
- Integrations and Webhooks: Connect with tools like HubSpot, Mailchimp, and Trello or create custom workflows.
Pricing
- Basic ($15/month) for one site.
- Standard ($25/month) for three sites.
- Plus ($50/month) for ten sites.
- Premium ($100/month) for unlimited sites.
All plans include access to pro features, plugins, CDN, backups, and 24/7 support.
Pros
- Quizzes, polls, and e-signatures built in
- Integrates with major CRMs and marketing tools
- No feature paywall in the core plugin
- Ideal for agencies managing multiple sites
Cons
- PDF and e-signature tools require a paid plan
- Slightly heavier plugin compared to others
7. Jotform
Jotform is a powerful and beginner-friendly form builder trusted by over 25 million users. Known for its extensive library of templates and advanced functionality, Jotform allows users to build professional-grade forms without writing code.
Key Features
- 10,000+ Templates: Choose from a vast library of pre-designed form templates.
- 40+ Payment Integrations: Accept payments through gateways like PayPal, Stripe, and Square.
- 240+ App Integrations: Connect to hundreds of native integrations or over 3,000 apps via Zapier.
- Advanced Security: Ensure data protection with 256-bit SSL encryption, GDPR compliance, and optional HIPAA compliance.
Pricing
- Starter Plan (Free): For 5 forms and 100 monthly submissions
- Bronze Plan ($39/month): For 25 forms and 1,000 monthly submissions.
- Silver Plan ($49/month): For 50 forms and 2,500 monthly submissions.
- Gold Plan ($129/month): For 100 forms and 10,000 monthly submissions.
- Customizable Enterprise Plan offering unlimited usage, custom branding, SSO, and priority support.
Pros
- Huge selection of templates and widgets
- Excellent form security and compliance features
- Flexible pricing and generous free tier
- Reliable support and helpful documentation
Cons
- Storage and submission limits can be restrictive on free/entry plans
- Workflow editing can require manual updates
8. Fluent Forms
The last form builder for WordPress is Fluent Forms. It’s a lightweight and fast builder that supports everything from simple contact forms to advanced payment, quiz, and conversational forms. It combines an intuitive interface with advanced features, making it suitable for both beginners and developers.
Key Features
- Advanced Fields: Use sliders, repeaters, post selectors, payment fields, NPS, and more.
- Built-In Calculators: Create live estimators and quizzes using logic and numeric fields.
- Payment Support: Accept payments via Stripe (free) or upgrade for PayPal, Square, and others.
- Logic and Routing: Trigger actions or email flows based on user input.
Pricing
Fluent Forms offer Annual and Lifetime Licenses. The Annual Licenses start at $63/year for one site. The Lifetime Licenses start at $279 for one site and domain.
Pros
- Extremely lightweight and fast-loading
- Strong conditional logic and payment support
- One-click migration from other form plugins
- Affordable pricing for agencies and lifetime users
Cons
- Some features (file types, multilingual tweaks) require manual workarounds
- Conditional logic and settings navigation can feel scattered
The Best Form Builder for WordPress? Try Growform
Finding the right form builder for WordPress depends on your goals, whether it’s lead capture, user feedback, or payments. This list highlights tools that simplify form building and improve performance. If you care about lead quality, Growform deserves a closer look.
Growform helps marketers and agencies create high-converting, multi-step forms with zero code. It embeds cleanly into WordPress and connects with 300+ tools, making it a strong fit for any growth-focused team.
Start building smarter forms with Growform today with a 14-day free trial.